1) What example is provided of why visual iconographies are so important? The use of deep space to present a Sci-Fi, this is so movies can present, and set the scene without having to directly tell the audience. This can be said as "Show not tell" as the audience isn't told what the genre is but they're able to identify the genre just by an opening scene. 2) What examples are provided of the importance of narrative in identifying genre? Tabloid newspapers are clearly identifiable by the way they are laid out, in the black and white writing. 3) What is the difference between character representation in action movies and disaster movies? In action movies they tend to be incredibly brave and fast, whereas in disaster movies they tend to be smarter. But they both always have a valiant and heroic character that helps out. One of the differences may be that in disaster movies more people tend to die. 4) What are the different ways films can be categori...